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Home For Sale

Gaurav Bhola, MSM, Managing Editor

Selling a Home

Step 1: My Marketing Strategy

When selling your home, how do you want to distinguish your home from the rest of the flock? How serious and dedicated are you in doing what it takes to sell your house before your neighbor sells his? There are several steps you can take to speed up the home selling process:

Have a marketing plan, nothing complex but come up with something that reflects some effort on your part.

Separate yourself from the local herd

Do what it takes to distinguish your home by repainting, landscaping, among other creative steps.

Hold an open house

Advertise in the local paper

Post you home on the internet

Most importantly list your home with a local realtor. A professional realtor can also help you with your marketing plan

A professional realtor can make the process simple and help your home in the shortest time possible

Step 2: My Price

Included in your marketing plan is your list price. Consider certain things before deciding upon your home value price:

Don’t make it too expensive, if priced too high many buyers will simply gloss over your listing

Set a realistic price, based on recent sale prices of comparable homes sold in your area

Evaluate local housing and real estate market trends

Look at what your competition is doing

Ask a real estate agent for help in assessing your home value

Step 3: Time to Show My Home

It is time to put your best foot forward.

Clean your home top to bottom, every crevice, nook and cranny

Get rid of clutter, have a garage sale if necessary

Give the home a fresh coat of paint, if it needs it

Manicure the lawn

Put some effort in landscaping

Speak with your realtor about ideas for curb appeal

Step 4: Making My Deal Happen

This is the time to get down to the nitty gritty. Someone wants to purchase your home and has made an offer, time to negotiate.

Get guidance from your realtor during the negotiation, they are an invaluable resource

Your realtor works on your behalf to get you the best possible price for your home

Once you like the offer, it is time to seal the deal, make sure deadlines are met with regards to home inspections, buyer visits, deposits, and other items

Be prepared for any renegotiation

At the closing, come prepared have the proper documents to seal the deal. Your professional realtor can help you prepare for the close.


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